Snooze Button Dreams
Snooze Button Dreams
Snooze Button Dreams
May 04, 2004
Million dollar idea
(Category: True Stories )

Weight costs money, right? So does size. To transport, I mean. Smaller, lighter packages are much cheaper to move around. They're also better for retailers - more stock can fit in the same space.

Diaper wipes are basically just wet fabric toilet paper. Why not ship them dry and have the user add a 1/4 cup of water when they open the pack?

The size savings would be immense (y'all have seen the sponge the size of a business card that expands to a 4" x 8" dishcleaner, right?). The weight savings would be phenomenal.

Am I brilliant or what?

Posted by Jim | Permalink
Comments

This would no doubt be a tremendous success except for all of the pre-moistened wipes already easily available.

Also, I think assuring that all of the dried wipes were equally and adequately moistened would be difficult. The first time a parent was in the middle of a messy change and ran into a string of dry wipes would be the last time they bought the product.

Normally, I marvel at your genius. This time I have to go with "Or What!:

Posted by: Stephen Macklin at May 4, 2004 03:36 PM

Stephen, I completely disagree. The package could be made of that tough yet flexible plastic with a resealable tape opening. Just pour in the water, reseal, squoosh around a little and -- violins!

One request: Please, pleeeease don't let them stink like Glade, as they do now. I'll add my own lemon scent if I need it.

As long as they don't stink -- I vote *brilliant*

Posted by: Claire at May 4, 2004 09:05 PM

I vote *or what*

Posted by: Simon at May 4, 2004 11:30 PM

That's close to what I was thinking Claire, except with a Ziploc(tm) style zipper. Even with insufficient squishing around the natural wicking properties of the wipes will distribute the liquid fairly quickly. (Stephen - wicking is why there is fairly uniform moisture through a pack of regular premoistened wipes.)

So we're saving weight, volume and material (packaging would be similar to the "refill" packs you get now instead of the plastic boxes). What's not to like?

Posted by: Jim at May 5, 2004 07:27 AM

I vote *brillian*.I 'm allover saving money.:-)

Posted by: LW at May 5, 2004 07:28 AM

It depends on HOW cheap these things are, really.

Posted by: Trey Givens at May 5, 2004 06:49 PM

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